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4.81,464 reviews

Purr Fresh Dental Powder for Cats

Plaque builds up on your cat's teeth every single day, and most cats will never let you brush. Purr Fresh is a powder you sprinkle on their food to help reduce plaque and tartar and freshen breath.

  • Supports healthy teeth & gums
  • Chicken liver flavor, made for picky cats
  • No brushing, no fights. Just sprinkle & mix
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60-Day Guarantee
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Shipping

Free shipping on all orders. Orders are processed within 1-2 business days and delivered in 6-8 days.

60-Day Fresh Breath Guarantee

Give Purr Fresh 60 days. If you don't notice fresher breath in your cat, contact us within 60 days of delivery and we'll refund your order.

Brushing was impossible. This isn't.

I tried finger brushes, gauze, even the chicken toothpaste from the vet. Bella hid under the bed the second she saw it, and I gave up after a few scratches. Now I just mix one scoop into her wet food at breakfast and she has no idea. Three weeks in, her breath doesn't knock me over when she yawns anymore.

Megan L. · Bella, 13 years

Less buildup on his back teeth

At his last checkup our vet pointed out yellow buildup on Tiger's back teeth. We kept up his vet care and added Purr Fresh every day with dinner. After about six weeks there's noticeably less new buildup when I lift his lip, and his breath is so much better.

Kevin D. · Tiger, 10 years

My picky girl ate it on day one

Coco turns her nose up at anything new, including three other dental powders I bought. She sniffed this one once and finished the bowl. I think the chicken liver flavor is what does it. It's the first dental product that didn't end up in the trash.

Ashley R. · Coco, 8 years

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Made only for cats

The daily dental powder built for picky cats

1 scoopa day, sprinkled on food. No brushing.
30servings in every tub
0kelp or seaweed
Shop Purr Fresh

Real cats, real routines

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70–90%

of cats over age Three have some form of dental disease.

Bad breath isn't just cat breath.

Bad breath isn't just cat breath.

Plaque forms on your cat's teeth every day. Left alone, it hardens into tartar along the gumline, and hardened tartar can't be brushed away at home. Cats are experts at hiding discomfort, so by the time you notice something is wrong, it has usually been building for a while.

A professional dental cleaning under anesthesia can cost $213 to $700 or more . Daily care at home is the easiest way to support your cat's oral health.

Take your cat's dental health to the next level

Most cats won't sit still for a toothbrush. Here's how Purr Fresh compares.

Purr FreshBrushingDental treats
No brushing or holding your cat down
Mixes into their normal meal
Doesn't add extra treats
About 10 seconds a day
Kelp & seaweed freeVariesVaries
Made for picky catsVariesVaries
What's inside Purr Fresh: chicken liver flavor, papain, zinc citrate, green tea extract. No synthetic fragrances, artificial colors, parabens, kelp or seaweed.

Why no kelp or seaweed?

Many dental powders are built on kelp, a seaweed that is naturally very high in iodine. Cats are different: hyperthyroidism is one of the most common conditions in older cats, and vets often manage it by limiting iodine.

Some kelp-based powders even warn against use in cats with thyroid problems. We didn't want any cat parent to have to think about that, so Purr Fresh has no kelp and no seaweed.

Dental care, served with dinner

Scooping Purr Fresh from the tub
1

Scoop

Take one level scoop (1 g) from the tub.

2

Sprinkle

Sprinkle it over your cat's usual food.

Mixing Purr Fresh into food as the cat eats
3

Mix & serve

Stir it in and serve. Once a day, every day. Consistency is what keeps plaque in check.

Picky eater? Start with a small pinch mixed into wet food, then build up to a full scoop over about a week.

What cat parents are saying

★★★★★4.81,464 reviews
Jessica M.
★★★★★

Finally something she doesn't fight

Brushing Luna's teeth was never going to happen. I tried twice and got scratched both times. Now I mix a scoop into her wet food at breakfast and she has no idea. Her breath is noticeably better after a few weeks.

Jessica M. · Luna, 12 years
Mark T.
★★★★★

Breath is so much better

Oliver's breath used to clear the room when he yawned. About three weeks in, it's a different cat. One scoop a day, done.

Mark T. · Oliver, 9 years
Priya S.
★★★★★

My picky eater didn't even notice

Mochi refuses most toppers and supplements. She sniffed this once and ate the whole bowl. The chicken liver flavor must be the trick.

Priya S. · Mochi, 7 years
Dana R.
★★★★★

Took a week to get used to it

My 3 Simbas walked away the first day I used a full scoop. I started with a small pinch and worked up over a week. Now They eat it with no problem.

Dana R. · Simba, 14 years
★★★★★

Less buildup on his back teeth

Jasper had yellow buildup on his back teeth that I could see when he yawned. After about six weeks of daily use there's noticeably less new buildup and his breath is fresher. We still keep up his vet checkups.

Tom H. · Jasper, 11 years
★★★★★

Easy for a two-cat house

I split one scoop each between my two cats every evening. No fighting, no brushing, and both of them clean their bowls.

Angela K. · Pepper and Salt, 6 and 8 years
★★★★★

No more stinky morning kisses

Nala wakes me up with face bumps every morning and her breath was rough. It's so much better now.

Rachel B. · Nala, 10 years
★★★★★

Works well, wish the tub was bigger

Milo eats it with dry food mixed with a little water and his breath has improved. I go through tubs fast, so get the bundle.

Chris P. · Milo, 5 years
★★★★★

Kelp-free was the deciding factor

Our vet keeps an eye on Shadow's thyroid, so I didn't want a kelp powder. He takes this with dinner every night.

Linda W. · Shadow, 15 years
★★★★★

The easiest habit I've started

Scoop, sprinkle, stir. Takes ten seconds while I'm making her dinner. Ginger is a fussy girl and she hasn't skipped a meal.

Sam G. · Ginger, 8 years

Questions, answered

Does Purr Fresh help with plaque, tartar and bad breath?

Yes. Purr Fresh helps reduce plaque and tartar buildup and freshen breath with daily use. Tartar that has already hardened can only be removed by a professional cleaning at your vet, so Purr Fresh works best as a daily routine.

How do I use it?

Sprinkle one level scoop (1 g) over your cat's food once a day and mix it in. Wet food works best for blending it in.

My cat is picky. Will they eat it?

Purr Fresh has a chicken liver flavor made with picky cats in mind. If your cat is cautious about new foods, start with a small pinch mixed into wet food and build up to a full scoop over about a week.

How long does one tub last?

Each tub has 30 servings (30 g, 1 g per serving): 30 days for one cat, or about 15 days if you have two cats.

What is your guarantee?

Give Purr Fresh 60 days. If you don't notice fresher breath in your cat, contact us within 60 days of delivery and we'll refund your order.

Why is there no kelp?

Kelp is naturally very high in iodine, and iodine matters for cats, especially older cats prone to thyroid problems. Purr Fresh is kelp-free and seaweed-free.

Does it replace brushing or vet dental cleanings?

No. Purr Fresh supports your cat's oral health as part of a daily routine. Keep up regular dental checkups with your veterinarian.

Can I give it to a kitten or a cat with health conditions?

Check the label for age guidance, and talk to your vet first if your cat is a kitten, pregnant or nursing, on medication, or has a health condition or special diet.